Examine and evaluate a business idea and design an appropriate business plan.

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BMSW4006 Managing Enterprise in the 21st Century

APPENDIX GA36a

LEVEL 4 ASSESSMENT SPECIFICATION

Programme:

CertHE Skills for the Workplace

Module:

Managing Enterprise in the 21st Century

Module code:

BMSW4006

Contribution to Overall Module Assessment (%):

100%

Module Leader:

 

Internal Verifier:

 

Assignment Title:

Managing Enterprise in the 21st Century

Word count (or equivalent):

5-10 mins

Group presentation and 2000 words report (per member)

Submission deadline:

To be announced by the Assessment team-

Please refer to the assessments schedule published on Students’ Hall in Moodle

Return date of provisional marks & written feedback:

After the Exam Board

Submission method:

All written assessments, where practical and possible, must be submitted via Turnitin unless otherwise instructed by the Lecturer. (Please DO NOT put this assessment specification into Turnitin or it will match many similarities with other students’ submissions.)

Alternative submission method (if applicable):

Late submission of the assessment will result in a late penalty mark. Penalties for late submission: Up to one week late, maximum mark of 40%. Over one week late, 0%. Only the Extenuating Circumstances Panel may approve a change to submission dates.

Academic honesty / referencing:

Academic honesty is required. In the main body of your submission, you must give credit to authors on whose research and ideas your work is based. Append to your submission a reference list that indicates the books, articles, etc. that you have used, cited or quoted in order to complete this assessment.

BMSW4006 Managing Enterprise in the 21st Century

Module Learning Outcomes (from module syllabus)

 

MODULE AIM

1. To develop students’ awareness of enterprise, including self-employment and the skills required to set up a successful business.

LEARNING OUTCOMES

Upon the successful completion of this module, the student will be able to:

  1. Examine and evaluate a business idea and design an appropriate business plan.
  2. Apply a range of employment skills in the completion of a group project.

ASSESSMENT

Assessment Component 1

Written exam

Coursework

Practical

Mode of assessment

Volume

Weighting

Group presentation of a written business plan

5 - 10 minutes per group member with supporting written business plan (2000 words per member).

100%

In this module, you will have covered some ground in terms of the ability to examine and evaluate a business idea and design an appropriate business plan. 

Task 1: Business Plan: 2000 Words (Per Member)

Each group will write a business plan based on an original idea pre-agreed with the lecturer. The business plan is to be submitted via Moodle.

Task 2: Group Presentation (Week 10)

Students are required to prepare a group PowerPoint presentation summarising the business plan they prepared and submit the PPT slides along with the written business plan (as one document). Each group will deliver their presentation in Week 10 in class. For online students, this will be done via Microsoft Teams, so you are required to make sure that you have all the necessary equipment and technical setup to deliver your role play on the scheduled date.

Time allowed: 5 minutes per group member plus a question-and-answer session.

Note: only one document can be submitted via Moodle; the slides will have to be copied from PowerPoint and inserted into the Word document in the form of images

All group members must take equal part, both in preparation and delivery. All group members should be knowledgeable of the entire business plan as you may be asked questions outside your topic of presentation. Students will be assessed individually on their specific contribution to the group work presented.

For each group, the group leader is responsible for uploading the group work to Moodle. Your work must include a front cover listing each member of the group. The submission will be run through Turnitin to check for any Academic Misconduct

GENERAL SUBMISSION GUIDANCE

(Applicable only for written report)

 

  1. All of your submissions must include a title page that clearly states your name, your student number, the module code and title, your lecturer’s name, and your assignment title.
  2. All of your submissions should be typed in Arial font, size 11.
  3. All of your submissions should be typed with 1.5 line spacing.
  4. All of your submissions should have an appropriate structure, include page numbers and have a reference list.

For PPT slides, please follow your lecturer’s guidance

NOTE: The guidance offered below is linked to the five generic assessment criteria overleaf.

1. Engagement with Literature Skills

Your work must be informed and supported by scholarly material that is relevant to and focused on the task(s) set. You should provide evidence that you have accessed an appropriate range of sources, which may be academic, governmental and industrial; these sources may include academic journal articles, textbooks, current news articles, organisational documents, and websites. You should consider the credibility of your sources; academic journals are normally highly credible sources while websites require careful consideration/selection and should be used sparingly. Any sources you use should be current and up-to- date, mostly published within the last five years or so, though seminal/important works in the field may be older. You must provide evidence of your research/own reading throughout your work, using a suitable referencing system, including in-text citations in the main body of your work and a reference list at the end of your work.

2. Knowledge and Understanding Skills

At level 4, you should be able to demonstrate knowledge of the underlying concepts and principles associated with your area(s) of study. Knowledge relates to the facts, information and skills you have acquired through your learning. You demonstrate your understanding by interpreting the meaning of the facts and information (knowledge). This means that you need to select and include in your work the concepts, techniques, models, theories, etc. appropriate to the task(s) set. You should be able to explain the theories, concepts, etc. to show your understanding. Your mark/grade will also depend upon the extent to which you demonstrate your knowledge and understanding.

3. Cognitive and Intellectual Skills

You should be able to present, evaluate and interpret qualitative and quantitative data, in order to develop lines of argument and make sound judgements in accordance with basic theories and concepts of your subject(s) of study. You should be able to evaluate the appropriateness of different approaches to solving problems related to your area(s) of study and/or work. Your work must contain evidence of logical, analytical thinking. For example, to examine and break information down into parts, make inferences, compile, compare and contrast information. This means not just describing what! But also justifying: Why? How? When? Who? Where? At what cost? You should provide justification for your arguments and judgements using evidence that you have reflected upon the ideas of others within the subject area and that you are able to make sound judgements and arguments using data and concepts. Where relevant, alternative solutions and recommendations may be proposed.

4. Practical Skills

At level 4, you should be able to apply the basic underlying concepts and principles to evaluate and interpret these within the context of your area of study. You should be able to demonstrate how the subject-related concepts and ideas relate to real world situations and/or a particular context. How do they work in practice? You will deploy models, methods, techniques, and/or theories, in that context, to assess current situations, perhaps to formulate plans or solutions to solve problems, or to create artefacts. This is likely to involve, for instance, the use of real world artefacts, examples and cases, the application of a model within an organisation and/or benchmarking one theory or organisation against others based on stated criteria.

5. Transferable Skills for Life and Professional Practice

Your work must provide evidence of the qualities and transferable skills necessary for employment requiring the exercise of some personal responsibility. This includes demonstrating: that you can communicate the results of your study/work accurately and reliably, and with structured and coherent arguments; that you can initiate and complete tasks and procedures, whether individually and/or collaboratively; fluency of expression; clarity and effectiveness in presentation and organisation. Work should be coherent and well-structured in presentation and organisation.

This section details the extent to which the assessment criteria are demonstrated by you, which in turn determines your mark. The marks available for each category of skill are shown. Lecturers will use the space provided to comment on the achievement of the task(s), including those areas in which you have performed well and areas that would benefit from development/improvement. BMSW4006 Managing Enterprise in the 21st Century

Generic Assessment Criteria

Marks available

Marks awarded

1. Engagement with Literature Skills

20

 

 

 

 

2. Knowledge and Understanding Skills

20

 

 

 

 

3. Cognitive and Intellectual Skills

20

 

 

 

 

4. Practical Application Skills

20

 

 

 

 

5. Transferable Skills for Life and Professional Practice

20

 

 

 

 

Assessment Mark (Assessment marks are subject to ratification at the Exam Board. These comments and marks are to give feedback on module work and are for guidance only until they are confirmed. )

Late Submission Penalties (tick if appropriate)

 

100%

Up to 1 week late (40% Max)

 

Over 1 week late (0%)

 

Level 4

In accordance with the Framework for Higher Education Qualifications, at the end of Level 4 students will be expected to have demonstrated knowledge of the basic underlying concepts and principles of a subject, and an ability to evaluate and interpret these within the context of that area of study. They should be able to present, evaluate and interpret qualitative and quantitative data in order to develop lines of argument and make sound judgements in accordance with basic theories and concepts of their subject(s) of study. They will have learned how to evaluate different approaches to solving problems, and will be able to communicate the results of their study/work accurately and reliably, and with structured and coherent arguments. They will be able to undertake further training and develop new skills within a structured and managed environment and will have the qualities and transferable skills necessary for employment requiring the exercise of some personal responsibility.

Level 4

FAIL

MARGINAL FAIL

SATISFACTORY

(3rd / Pass)

GOOD

(2.2 / Pass)

VERY GOOD

(2.1 / Merit)

EXCELLENT

(1st / Distinction)

EXCEPTIONAL

(1st / Distinction)

Category

0-29%

30-39%

40-49%

50-59%

60-69%

70-84%

85-100%

Engagement with literature (including reading, referencing, academic conventions and academic honesty)

Little or no evidence of reading and/or reliance on inappropriate sources.

Views and findings mostly unsupported and non- authoritative.

Referencing conventions used incoherently or largely absent.

Poor engagement with essential reading. No evidence of wider reading. Reliance on inappropriate sources, and/or indiscriminate use of sources. Heavily reliant on information gained through class contact. Inconsistent and weak use of referencing.

Engagement with a limited range of mostly relevant and credible sources but with some reliance on information gained through class contact.

Some omissions and minor errors.

Referencing conventions evident though not always applied accurately or consistently.

Engagement with an appropriate range of literature, including sources retrieved independently. Some over- reliance on texts rather than other sources.

Referencing may show minor inaccuracies or inconsistencies.

Engagement with a wide range of literature, including sources retrieved independently. Selection of relevant and credible sources. Generally sound referencing, with no/very few inaccuracies or inconsistencies.

Engagement with an extensive range of relevant and credible literature.

Consistently accurate application of referencing.

Exceptional engagement with an extensive range of relevant and credible literature. High- level referencing skills consistently applied.

Knowledge and understanding (Knowledge of the basic underlying concepts and

Major gaps in knowledge and understanding of the basic underlying concepts and

Gaps in knowledge of the basic underlying concepts and principles, with flawed or

Limited knowledge and understanding of the basic underlying concepts and

Knowledge of the basic underlying concepts and principles is accurate with a

Competent knowledge of the basic underlying concepts and principles. Exhibits very

Excellent knowledge and understanding of the basic underlying concepts and

Exceptional, detailed knowledge and understanding of the basic underlying

Level 4

FAIL

MARGINAL FAIL

SATISFACTORY

(3rd / Pass)

GOOD

(2.2 / Pass)

VERY GOOD

(2.1 / Merit)

EXCELLENT

(1st / Distinction)

EXCEPTIONAL

(1st / Distinction)

Category

0-29%

30-39%

40-49%

50-59%

60-69%

70-84%

85-100%

principles of a subject.)

principles of the subject matter. Inclusion of irrelevant material.

Substantial inaccuracies.

superficial understanding. Some significant inaccuracies and/or irrelevant material.

principles within the subject area. Some elements may be missing.

good understanding of the field of study but lacks depth and/or breadth.

good understanding.

principles of the subject.

concepts and principles

Cognitive and intellectual skills

(Evaluate underlying concepts and principles of a subject and interpret qualitative and quantitative data in order to develop lines of argument and make sound judgements.)

Wholly or almost wholly descriptive work. Little or no evaluation of the underlying concepts and principles.

Failure to develop arguments, leading to illogical or invalid judgements.

Minimal or no use of evidence to back up views.

Largely descriptive work, with superficial evaluation of the underlying concepts and principles. Weak interpretation of data, flawed development of arguments and judgements.

Information accepted uncritically, uses generalised statements made with scant evidence and unsubstantiated opinions. Ideas sometimes illogical and contradictory.

Limited attempt at evaluation of the underlying concepts and principles, tending towards description.

Can interpret qualitative and quantitative data but with some errors. Some evidence to support emerging arguments and judgements but these may be underdeveloped or with a little inconsistency / mis- interpretation.

Good evaluation of the underlying concepts and principles. Can interpret qualitative and quantitative data, with minor errors.

An emerging ability to use evidence to support the argument.

Mostly valid arguments and logical judgements.

Sound evaluation of the underlying concepts and principles. Can interpret qualitative and quantitative data accurately.

Ability to devise arguments using evidence to make mostly appropriate and valid judgements.

Excellent evaluation of the underlying concepts and principles. Can interpret qualitative and quantitative data accurately and with some insight. Excellent ability to devise arguments using evidence and make appropriate and valid judgements.

Exceptional evaluation of the underlying concepts and principles based evidence.

Outstanding interpretation of qualitative and quantitative data.

Exceptional ability to devise arguments using evidence and make wholly appropriate and valid judgements.

Practical skills (Different approaches to solving problems in particular contexts.)

Limited or no use of taught, basic methods, materials, tools and/or techniques.

Little or no appreciation of the context of the application.

Rudimentary application of taught, basic methods, materials, tools and/or techniques but without consideration and

An adequate awareness and mostly appropriate application of basic methods, materials, tools and/or techniques.

A good and appropriate application of basic methods, materials, tools and/or techniques. Clear appreciation of

A very good application of a range of basic methods, materials, tools and/or techniques.

Very good consideration of the context of

An advanced application of a range of taught, basic methods, materials, tools and/or techniques.

The context of the application is

Exceptional levels of application and deployment skills in particular practical contexts.

Outstanding identification of

Level 4

FAIL

MARGINAL FAIL

SATISFACTORY

(3rd / Pass)

GOOD

(2.2 / Pass)

VERY GOOD

(2.1 / Merit)

EXCELLENT

(1st / Distinction)

EXCEPTIONAL

(1st / Distinction)

Category

0-29%

30-39%

40-49%

50-59%

60-69%

70-84%

85-100%

 

Very weak evidence of different approaches to problem-solving in particular contexts.

competence. Flawed appreciation of the context of the application. Weak evidence of different approaches to problem-solving in particular contexts.

Basic appreciation of the context of the application. Can identify problems in particular contexts and propose basic alternative approaches or solutions though there may be errors.

the context of the application. Good evidence of different approaches to problem-solving in particular contexts and proposes mostly appropriate solutions.

the application. Very good evidence of different approaches to problem-solving in particular contexts and proposes appropriate solutions.

well considered, and insightful.

Excellent evidence of different approaches to problem-solving in particular contexts and proposes appropriate solutions.

problems in particular contexts and formulation of wholly appropriate, thoughtful solutions / different approaches.

Transferable skills for life and professional practice

(Communicate the results of their study/work accurately and reliably, and with structured and coherent arguments; the qualities needed for employment requiring the exercise of some personal responsibility within a structured and managed environment.)

Work is poorly structured, disorganised, inaccurate and/or confusingly expressed. Very weak use of language and/or very inappropriate style. Failure to work effectively individual or as part of a group. Little or no evidence of the skills for employment requiring the exercise of some personal responsibility.

Work is poorly presented in a disjointed manner. It is loosely, and at times incoherently, structured, with information and ideas often poorly expressed.

Weak use of language and/or inappropriate style. Flawed approach to individual or group work, meeting only partial obligations to others. Limited evidence of the skills for employment requiring the

Mostly ordered presentation and structure in which relevant ideas / concepts are reasonably expressed. Work may lack coherence and/or accuracy in places. Can work as part of a group, meeting most obligations to others but perhaps with limited involvement in group activities. Demonstrates the basic skills for employment requiring the exercise of some personal responsibility, with some areas

Mostly coherent, organised and accurate work, in a suitable structure and is for the most part clearly expressed. Can work effectively independently and/or as part of a team, with clear contribution to group activities. Demonstrates the skills for employment requiring the exercise of some personal responsibility, with some areas of strength and some of minor weakness.

Work is accurate, coherent, fluent, well-structured and organised. Can work effectively independently and/or as part of a team, with very good contribution to group activities. Demonstrates very good skills for employment requiring the exercise of some personal responsibility, with just occasional minor weakness.

Work is coherent, very fluent and is presented professionally. Can work effectively independently and/or as part of a team, with an excellent contribution to group activities. Demonstrates excellent skills for employment requiring the exercise of some personal responsibility with an appetite for further development.

Work is accurate, exceptionally coherent, very fluent and presented well. Can work effectively independently and/or as part of a team, with an exceptional contribution to group activities. Demonstrates exceptional skills for employment requiring the exercise of some personal responsibility with an appetite for further development.

Level 4

FAIL

MARGINAL FAIL

SATISFACTORY

(3rd / Pass)

GOOD

(2.2 / Pass)

VERY GOOD

(2.1 / Merit)

EXCELLENT

(1st / Distinction)

EXCEPTIONAL

(1st / Distinction)

Category

0-29%

30-39%

40-49%

50-59%

60-69%

70-84%

85-100%

 

 

exercise of some personal responsibility.

of minor weakness.

 

 

 

 

BMSW4006 Managing Enterprise in the 21st Century


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