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Unit Reference Number
Unit 02: Business Research Project
Qualification Time (TQT)
Learning Hours (GLH)
Number of Credits
Mandatory / Optional
Unit Grading Structure
Pass / Fail
The aim of this unit is to develop learners’ research skills,
including producing a research question and carrying out independent research
using appropriate research techniques. Learners will also analyse research
findings, evaluate the research methodology used and present their research
Learning Outcome – The
Assessment Criterion –
The learner can:
to propose a research project in a business and management context.
the factors that contribute to the process of research project selection.
and record possible research project outlines and specifications.
research questions or hypothesis with rationale.
resources efficiently for the research question or hypothesis.
an agreed SMART timeframe for completion of the research.
to prepare a research plan and conduct a literature review.
appraise literature relevant to the chosen research context.
research methodologies and provide a rationale for a chosen research
data collection methods and provide a rationale for chosen data collection
to carry out research according to the chosen research specification.
out the proposed research investigation in accordance with the research
and present relevant data as outlined by the research specification.
and analyse the results in relation to the research specification.
to evaluate research and present results and conclusion.
appropriate research evaluation techniques to justify the validity of the
recommendations, justifying areas for further consideration.
the outcomes of the research to an audience using appropriate media.
Learning Outcomes 1 and 2
formulation, Action Plan and Design
Research aims and objectives;
rationale for selection; methodology for data collection and analysis;
literature review; critique of references from primary sources e.g.
questionnaires, interviews; secondary sources e.g. books, journals, internet;
scope and limitations; terms of reference; duration; ethical issues
Action plan: rationale for
research question or hypothesis; milestones; task dates; review dates;
monitoring/reviewing process; strategy
Research design: type of
research e.g. qualitative, quantitative, systematic, original; methodology;
resources; statistical analyses; validity; reliability; control of variables
Learning Outcomes 2 and 3
collection, analysis and interpretation
Research design and method;
test research hypotheses; considering test validity; reliability
Data collection: selection of
appropriate tools for data collection; types e.g. qualitative, quantitative;
systematic recording; methodological problems e.g. bias, variables and
control of variables, validity and reliability
Data analysis and
interpretation: qualitative and quantitative data analysis; statistical
tables; comparison of variable; trends; forecasting
Learning Outcomes 1, 2, 3 and 4
and future considerations
Evaluation of outcomes: an
overview of the success or failure of the research project
significance of research investigation; application of research results;
implications; limitations of the investigation; improvements; recommendations
for the future, areas for future research
Presenting research outcome:
delivery format appropriate to the audience; use of appropriate media
Learning Outcomes to be met
Assessment criteria covered
All 1 to 4
All ACs under LO 1 to 4
Binsardi, A. (2008) Research
Methods for Management. Cambridge: International Academic Press.
Papaioannou, D. and Sutton, A. (2012) Systematic
Approaches to a Successful Literature Review. London: Sage Publications.
Bryman, A. and
Bell, E. (2011) Business Research
Methods. New York: Oxford University Press.
Burns, R. P. and
Burns, R. (2008) Business Research
Methods & Statistics Using SPSS. London: Sage Publications.
Coper, D. R.
and Schindler, P. S. (2006) Business
Research Methods. Boston: McGraw Hill.
Deniels, P. and
Becker, L. (2012) Developing Research
Proposals. London: Sage Publications.
Denscombe, M. (2007) The Good
Research Guide. Maidenhead: Open University Press. Gill, J. and Johnson, P.
(2010) Research Methods for Managers.
London: Sage Publications. Jankowicz, A. D. (2005). Business Research Projects. London: Thomson Learning.
Jesson, J. K.,
Matheson, L. and Lacey, F. M. (2011) Doing
Your Literature Review. London: Sage Publications.
McNiff, J. and
Whitehead, J. (2009) Doing and Writing
Action Research. London: Sage Publications.
and Hutcheson, G. D. (2011) The Sage
Dictionary of Quantitative Management Research. London: Sage Publications.
Lewis, P. and Thornhill, A. (2009) Research
Methods for Business Students.
5th Edition. Harlow:
Financial Times / Prentice Hall.
Thomas, R. and Lynn, P. (2009) Survey Research in Practice. London:
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