Research, critically analyze, and evaluate the current job market in relation to the chosen career, including a career within a tourism organization.

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Module code and title:

U14871/ Employability and EnterpriseSkills

Module leaders:


Assignment type:

Individual Poster Assessment: Create a job description for the role of Senior Travel Consultant (2000words)

Assessment weighting:


Submission due dates:


Feedback Target:

3 weeks from submission

Assignment Overview


Prepare a 2-page poster!

Imagine that you own a Travel Management Company or Agency and Create a Job Description for a Senior Travel Consultant

1. On the first page,

-You need to identify your business in context with the current job market and describe your business in the economic environment: the possible Internal and External factors.

-Justify your business with the growing economic importance and the essential elements of career and employability.

-Also, emphasize the employee’s essential skills that are required for your business.

2. On the second page, imagine owning a Travel Management Company or Agency and requiring a Senior Travel Consultant. Prepare a Job Description for a Senior Travel Consultant

-As a job seeker how do skills and values will be helpful in tourism employability?


The Travel Management Company or Agency specialises in arranging corporate travel for businesses of all shapes, sizes, and needs. Also, a business that plans and arranges tours, transportation, and lodgings for travelers.

job description runs through the essential responsibilities, activities, qualifications, and skills for a role.Also known as a JD, this document describes the type of work performed.








This assignment has been designed to provide you with an opportunity to demonstrate your achievement of the following module learning outcomes:

LO 1

Research, critically analyze, and evaluate the current job market in relation to the chosen career, including a career within a tourism organization.

LO 5

Demonstrate appropriate academic writing skills, referencing, and good academic practiceand organize material logically and coherently to produce an effective summary visual presentation.


Assignment Task and Requirements


Prepare a 2000-word POSTER for 2 pages that critically demonstrates your research, and analysis, and evaluates the current job market of your chosen Travel Management Company or Agency. Also, you are going to create a job description for the Senior Travel Consultant.

You must use the Poster Template provided on Moodle and ensure that you address all sections required in your Poster as per the instructions below.


All your work must be based on reliable research and have a minimum of 10 different sources within it. Please ensure you use both direct and indirect citations.


Assignment Guide and Format

A 2-page POSTER on Creating a Job Description for a Senior Travel Consultant that must have Headings, Texts, and Pictorial and graphical evidence in the context of your selected tourism business - 2000 Words.

Page 1: (Approximately 1000 words)

  1. Identify the business (200 words) – in context with the current job market in the tourism sector.
  2. Define your Business (200 words) – Define the business and internal and external factors affecting your business.
  3. The growing economic importance of Small Business in the UK (200 words– examples like creating employability, profitability,sustainability, better-paying jobs, etc. (Use statistics or available data)
  4. Career and Employability in Travel and Tourism (200 words) – a variety of opportunities to work and develop new skills. (Making connections between study, personal development, and other activities to find, gain, and be successful in your chosen career, and contribute to society.)
  5. Employability Skills Required for Your Business (200 words) – Describe the overall essential skills required of staff to work at your company, for example, Digital Skills, Teamwork, Problem Solving, Initiative, Financial Management, Emotional Intelligence, networking, etc.

Page 2: (Approximately 1000 words)

6. Creating a Job Description for a Senior Travel Consultant (600 words)Job Title: (Make a specific job title)

Job Summary: Your summary should provide an overview and expectations for the position. Details

about what makes your company unique.

Job Location: Exact job location

Working hours: Number of working hours and shift details. Create a job description for the role of Senior Travel Consultant


Duties and Responsibilities: The list of responsibilities is detailed but concise. Highlight the day-to- dayactivities of the position.

Qualifications and Skills Required: Specify education, certifications, andtechnical skills required for the role.

Preferred Work Experience: Previous experience

Benefits: Example: Competitive salary, pension, and worldwide hotel discounts., etc.

7. As a job seeker, how can skills and values be helpful in tourism employability

(200 words) Provide relevant examples from the research evidence, its applications, and its impact on the business performance.

8. Conclusions (200 words) – Provide an overall summary and recommendations of your research findings on your poster.


  • You must use the correct CCCU Harvard Referencing conventions* for your in-text citations and reference list (*Please refer to the CCCU Harvard Referencing Guide)
  • All your work must be based on reliable research and have a minimum of 10 different sources within it.
  • The task requirement is neither an essay nor a report or reflective journal. This is a two- slide poster.
  • You must use the Poster template provided in Moodle.
  • Ensure the poster is visually appealing and informative.
  • Ensure you use statistics, case studies, and academic sources to illustrate your points.
  • Use bullet points, numbering, smart arts, and graphics.
  • Ensure the text is clear and to the point.
  • Include your Assessment Front Sheet which should be the first page of your Poster. If you are designing the poster in PowerPoint Presentation, then you need to convert it into Word and place it below the assessment sheet.
  • All your work should be submitted in Word format only.
  • Do not use Wikipedia, unverifiable blogs, and inauthentic websites.
  • Ensure that all sources used in the Poster are acknowledged using in-text citations with the full references included in the reference list.


Referencing and research requirements

Please reference your work according to the Canterbury Harvard Referencing style guidance. You can access this on Moodle.

For each reference used, provide the full Harvard reference within your references section and the core in- text citation if you are referencing something in your text.

Include both direct and indirect citations from a wide variety of sources.

There is no set text for this Unit. All students will be encouraged to make full use of the print and electronic resources available to them through the University/College. These include a range of electronic journals and a wide variety of resources available through websites and information gateways. The University Library web pages provide access to subject-relevant resources and services and to the library catalog. Many of these resources can be accessed remotely. Students will be presented with opportunities within the curriculum to develop their information retrieval and evaluation skills to identify such resources effectively.

  • Cottrell, S. (2021) Skills for Success: Personal Development and Employability. 4th ed. London: Palgrave Recommended:
  • Trout, F. (2017) Brilliant Employability Skills: How to Stand Out from the Crowd in the Graduate Job Market. 2nd ed. Harlow: Pearson
  • Bassot, B. (2017) The Employability Journal. London: Pearson
  • Sharma, p. (2019) Soft Skills: Personality Development for Life. PBP Publications.


Harvard Business Review Journal of Career Assessment

News & Magazines:

The Economist

The Financial Times

Other Learning Resources:

Journal of Hospitality and Tourism Management International Hospitality Review


How your work will be assessed

Your work will be assessed on the extent to which it demonstrates your achievement of the stated learning outcomes for this assignment (see above) and against other key criteria, as defined in the University’s institutional grading descriptors. If it is appropriate to the format of your assignment and subject area, a proportion of your marks will also depend on your use of academic referencing conventions.

This assignment will be marked according to the grading descriptors for Level 5.

Submission details

This assignment should be submitted electronically via Moodle (module tutors will discuss this process with you during class time).

  • Requirements When Submitting Assessments:
  • 100% students’ responsibility to ensure the correct assessment is uploaded to the correct submission link.
  • All uploads in the future are to be in Microsoft Word Format Only.
  • An Assessment Front Sheet must be used when submitting an Assignment.
  • It must be at the beginning of the Assessment.
  • Complete all sections at the top of the Assessment front sheet.
  • To show the word count text must be readable within the document (not graphical).
  • If a document is submitted where the text is submitted as pictures, it will be marked as 1 (because Turnitin cannot read it for similarity) and a failure.

Assessment Naming:

Students are required to name their assessments in a particular way as below:

Individual Poster Assessment

[B&T] [GBS ID number] [Student Forename] [ Student Surname]

E.g. B&T 1234567 James Smith

  • Your file must also contain at least 20 words of text, consist of fewer than 400 pages, and be less than 40MB in size.


  • Submission links
    • ‘First Time (on time)’ Submission Link - will close at the deadline and it will be locked. No one will be able to upload (lecturers/ students/ retention team)
    • ‘Late’ Submission link - will be open 1 minute after the deadline for 2 days only. Only submit to this link if you did not submit to the ‘First time’ otherwise it will be removed.

If an error is made when submitting the following will apply

  • If submitted and there is an error, then the student should re-upload to see if the error is cleared. Create a job description for the role of Senior Travel Consultant
  • If the error is not clear contact the SST to inform them and they will provide advice as to what to do
  • If you have submitted to the ‘First time before the deadline, then do not submit another to the late Submission as it will be deleted (only the original submission counts)
  • Only contact SST regarding submission issues above
  • Do not send assessments to the SSTs or Lecturer as they cannot upload.

You can submit your work as many times as you like before the submission date. If you do submityour work more than once, your earlier submission will be replaced by the most recent version.

Please ensure that you have submitted your work in the correct link on the assessment tab.

Once you have submitted your work, you will receive a digital receipt as proof of submission, which will be sent to your forwarded e-mail address (provided you have set this up). Please keep this receiptfor future reference, along with the original electronic copy of your assignment

  • You are reminded of the University’s regulations on academic misconduct, which can be viewed onthe University website: Academic Misconduct Policy. In submitting your assignment, you are acknowledging that you have read and understood these regulations.


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