Choose an existing company with any type of international activity. This company must operate in both of your chosen countries, e.g. exporting to them, as part of a joint venture, via a subsidiary etc.

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SOE11146 Business Economics and Finance in a Global Environment

Economics Assignment Brief

A. Assignment question

A major multinational corporation has appointed you as an economic advisor. You are requested to compile a report regarding the macroeconomic environment in two countries where the company operates and explain how it might affect the company’s economic activity.

B. Specifications

1. Choose an existing company with any type of international activity. This company must operate in both of your chosen countries, e.g. exporting to them, as part of a joint venture, via a subsidiary etc.
2. CHOOSE only ONE PRODUCT or one group of products that your company sells in both of your chosen countries. Please note that companies may have a wide portfolio of goods and/or services, but you should only analyse one of them in this report, so that your analysis may be feasible.
3. Choose the two countries from section C below: one country from List 1 and one country from List 2.
4. The analysis in your report must include:
   • A brief description of the company, and a clear statement of the product/group of products that you chose to focus your analysis on in both countries.
   • An analysis of the market structure (competition) in which your company operates in the two countries.
   • A comparative analysis of the impact that the major macroeconomic indicators (listed in Section D below) have on company’s economic activity (costs, revenues and profits) in the two countries of your choice.
   • An analysis of the impact that monetary and fiscal policy instruments that are relevant to your company has on company’s economic activity (costs, revenues and profits) in the two countries of your choice.
   • An analysis of the impact that relevant foreign trade policy instruments, which derive from your two countries’ WTO and/or RTA memberships, has on company’s economic activity (costs and revenues) both countries.

C. Country Lists

List 1	List 2
Australia	Albania
France	Brazil
Germany	China
Italy	India
Japan	Mexico
South Korea	Nigeria
Spain	Peru
Sweden	Russia
United Kingdom	South Africa
United States	Turkey

D. Macroeconomic indicators[1] to be analysed for the last 10 available  years:

GDP growth rate GDP per capita, constant (USD) prices, PPP Inflation rate Unemployment rate (ILO measure) Monetary Policy Interest Rate General government balances/Government budget (% of GDP) Current Account Balance (% of GDP) Exchange rates (National Currency/USD OR National Currency/Euro)[2]

E. Project 1 Submission Guidelines

Length	2,500 words, +/- 10% (excluding tables, graphs, footnotes, appendices, and references)
Presentation	Arial 12 fonts, 1 ½ spacing, justified text
References	Use APA7 Referencing Style

F. Marking criteria and weights

CRITERIA	WEIGHTS
Brief description of the company and analysis of the market structure in which the company operates for the two countries	20%
Data collection (last 10 years of available data), comparative analysis of major macroeconomic indicators and impact on firm’s economic activity	30%
Analysis of monetary, fiscal and foreign trade policy instruments for the two countries and their impact on firm’s economic activity	40%
Report structure, presentation and references	10%